LOreal Paris (France/Belgium) Preference Vivid Colors Violet 5.260 Ipanema

LOreal Paris (France/Belgium) Preference Vivid Colors Violet 5.260 Ipanema is a permanent hair colour in a vivid violet shade from L'Oréal Paris Préférence Vivids, the line that took over from L'Oréal's Colorista range. This is the France/Belgium version. The shade is inspired by the purple sunsets over Ipanema beach in Rio de Janeiro. It is ideal for anyone in Bangladesh who wants a brighter, more playful violet than classic dark shades, with glossy colour that L'Oréal says lasts up to 8 weeks.

Key Benefits

• Bright violet tone: Shade 5.260 Ipanema gives a lively, eye-catching violet with a glossy finish.
• Colour for weeks: L'Oréal says the colour stays bold for up to 8 weeks.
• Luminous shine: Light-reflecting dyes help the colour shine.
• Smooth, even gel: The Liquid Gel texture is easy to mix and spread evenly through your hair.
• Conditioner in the box: An aftercare conditioner is included to leave hair soft after colouring.
• From the former Colorista line: Colorista is now Préférence Vivids, so fans of Colorista's fun colours will find a similar style here.

Key Ingredients & How It Works

• Liquid Gel colourant: A transparent gel packed with dyes chosen for strong, vibrant colour.
• Light-reflecting dyes: Give the violet its bright, reflective finish.
• Developer: Activates the colour when mixed with the gel, allowing it to set permanently in the hair.
• Aftercare conditioner: Softens hair and helps keep the colour glossy after dyeing.

How it works: When the gel and developer are mixed, the colour molecules can enter the hair fibre and develop there. This gives a permanent result rather than a surface stain. The conditioner then smooths the hair so the violet reflects more light and looks brighter.

Shade & Result

• Shade: 5.260 Ipanema, a violet (also sold in some countries as Violet 5.26).
• A brighter, lighter violet than the deep purple shades in the range.
• How bright the violet looks depends on your natural or current hair colour. Compare your hair with the shade chart on the box before colouring.
• Préférence Vivids is available in several other bold shades too.
• Note: Not for use by anyone under 16.

How to Use

1. Skin allergy test first: 48 hours before colouring, do the allergy test explained in the leaflet. Do this every time, even if you've used this dye before.
2. Get ready: Put on the gloves and place an old towel over your shoulders.
3. Mix the colour: Empty the colourant into the developer bottle, fit the applicator tip and shake well. Remove the applicator tip straight after mixing.
4. Apply section by section: Work through dry hair in small sections so every strand is covered.
5. Wait: Leave on for the development time stated in the leaflet.
6. Rinse, then condition: Rinse thoroughly until the water is clear, apply the conditioner, then rinse again.

Important Suggestions

• Never skip the 48-hour allergy test. Do not colour your hair if you've reacted to a hair dye before, have a temporary black henna tattoo, or your scalp is irritated or broken.
• Wear the gloves and follow every step in the instruction leaflet.
• Avoid contact with eyes. If it gets into your eyes, rinse immediately with lots of water.
• Bright violets fade faster in the sun. In Bangladesh's strong sunlight, wear a scarf or cap outdoors to keep the shade bright.
• In hot, humid weather, wash with cool water and a colour-safe shampoo to slow fading.
• Keep the kit somewhere cool and dry, out of sunlight and out of reach of children.

Frequently Asked Questions (FAQ)

Is L'Oréal Préférence Vivids the same as Colorista?
L'Oréal says Colorista is now Préférence Vivids. Préférence Vivids is a permanent colour, so check that you want a long-lasting result before you dye.

Does the Violet 5.260 Ipanema box include a conditioner?
Yes. The kit includes an aftercare conditioner to use after rinsing out the colour.

How long will the violet colour last?
L'Oréal says up to 8 weeks. Sun exposure and frequent washing can shorten this.

Where can I buy LOreal Paris (France/Belgium) Preference Vivid Colors Violet 5.260 Ipanema in Bangladesh?
You can order it online from Gotimoy.com, with delivery across Bangladesh.